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SAFARI COMPANY – PRIVACY POLICY (PDPL COMPLIANT)
Last Updated: May 5 2025 | Version: 2.0

1. Introduction

SAFARI Company ("we," "us," or "our") operates under Saudi Arabia’s Personal Data Protection Law (PDPL 2023) regulations. This policy governs all personal data processed through:

Introduction to privacy policy
This Privacy Policy outlines how SAFARI company collects, uses, and discloses customers Personal Data in accordance with applicable laws, specifically the Saudi Personal Data Protection Law (“PDPL”). We are committed to ensuring your privacy is protected and to complying with the PDPL to ensure transparency and trust in how your data is handled.

2. Policy Scope
This Policy applies to SAFARI KSA employees, clients, contractors, and third parties who either have a direct or indirect relationship with SAFARI for the purpose of processing, sharing, or retaining Personal Data. This policy governs all individuals in the Kingdom of Saudi Arabia (“KSA”) whose Personal Data may be processed by SAFARI for legitimate purposes.

3. Reference (Saudi Personal Data Protection Law (PDPL) – Article 4)

https://ndmo.gov.sa/en/Regulations/DataProtection/Pages/default.aspx

4. Definitions
For the purposes of this Privacy Policy:

  • Account: A unique account created by or for You to access SAFARI's Website or parts thereof.
  • Company: SAFARI, Kingdom of Saudi Arabia, referred to as "the Company," "We," "Us," or "Our" in this Policy.
  • Cookies: Small files placed on Your computer, mobile device, or any other device by a website containing details of Your browsing history on that website.
  • Country: Kingdom of Saudi Arabia "KSA".
  • Device: Any device that can access the Website such as a computer, cell phone, or digital tablet.
  • Personal Data: Any data that could lead to the identification of an individual directly or indirectly, including but not limited to: name, personal identification number, addresses, contact numbers, license numbers, records, personal property, bank account and credit card numbers, fixed or moving pictures of the individual, and other data of personal nature.
  • Service Provider: Any natural or legal person who processes data on behalf of SAFARI, including third-party companies or individuals employed by SAFARI to facilitate the Website or business operations.
  • Third-party social media Service: Any website or social network where a User can log in or create an account to use the Service.
  • Usage Data: Data collected automatically, either generated by the Website or from the Website infrastructure itself (e.g., the duration of a page visit).
  • You: The individual accessing or using SAFARI’s Website, or any legal entity on whose behalf such individual is accessing or using the Website.

 

5. Policy Statement

5.1 Collecting & Using Personal Data
At SAFARI, we value your privacy and are committed to protecting your personal data in compliance with the Saudi Personal Data Protection Law (PDPL). This Privacy Notice explains how we collect, use, disclose, store, and protect your personal data as part of our operations. Whether you are an employee or a customer, this document outlines your rights and how we ensure your data is handled responsibly.

5.1.1 Information collected by SAFARI
SAFARI collects information about You through three primary methods:
• Directly from customer input
• From third-party sources
• From our business partners

5.1.1.1 Data You Provide to Us:
We collect various categories of personal data based on our relationship with you, such as:
From Customers:

  • Identification Information: Your name, date of birth (without year).
  • Contact Details: Phone number, email address, and shipping address.
  • Financial Information: Bank account details, transaction history, and (referred to other)

5.1.1.2 Tracking Technologies and Cookies:
SAFARI’s web services may automatically gather information on how you and your device interact with the Service, including:

  • Device Details: IP address, browser type, version, operating system, installed software, and mobile platform.
  • Usage Data: Features used, URL clickstream data (date/time stamps, referring/exit pages, and search terms used).
  • Location Data: For location-aware Services, information on the region, city, or town where Your device is located to provide relevant content.

5.1.2 For What Purposes Do We Use Your Personal Data
Depending on interactions with [SAFARI], we may utilize your Personal Data for the following purposes:

  • Employment purpose
  • Managing Your requests
  • Commercial activities: Contacts, billing, sales invoicing, product delivery, order processing, payments for goods/services, permissible marketing activities, and supplier due diligence.
  • Website and Business Operations: Maintaining and operating our website and business, ensuring proper functionality.
  • Compliance with Legal Obligations: Resolving disputes, enforcing agreements, and complying with applicable laws and regulations.
  • Communications: Contacting you via email, telephone calls, SMS, or other means regarding updates, security updates, or informational communications related to products or services.

5.1.3 Disclosure/Sharing of Your Information
   SAFARI may disclose Your Personal Data in the following circumstances:

  • With Your Consent: We may disclose Your Personal Data with explicit consent for purposes not covered here.
  • Compliance and Legal Obligations: To comply with applicable laws, legal processes, or investigate issues like fraud or security concerns.
  • With Service Providers: We may share your Personal Data with Service Providers to monitor, analyse, and improve our Service.

5.1.4 International Data Transfers
We do not store, process, or transmit your personal data outside of the Kingdom of Saudi Arabia (KSA). Should the need for international data transfer arise in the future, we will ensure that such transfers are made in full compliance with PDPL’s requirements, including the implementation of appropriate safeguards.

Data Retention
We retain Your Personal Data until it is made anonymous or destroyed as necessary to provide the Service, fulfil requested transactions, or for other essential purposes, including complying with legal obligations. Personal Data that is no longer necessary will be securely destroyed in accordance with our internal policies. Usage Data is generally retained for a shorter period unless retention is legally required or necessary for security enhancements or Service improvements.

Data Destruction
Upon the cessation of the purpose for which Your Personal Data was stored, [SAFARI] will securely destroy it or anonymize it, subject to applicable laws. Should you request the deletion of Your Personal Data prior to this period, please contact us via the details provided below. Personal Data will be securely destroyed through methods such as encryption, deletion, or anonymization, in line with industry best practices.

Data Security
We have implemented appropriate technical, physical, and managerial procedures to safeguard and secure your Personal Data. These measures include encryption, access controls, and audit trails to ensure that your data is protected from unauthorized access, alteration, or destruction. We continuously monitor our systems to ensure the security of your data.

Your Rights
As the owner of Personal Data under applicable law, you have the following rights as defined in the PDPL (Personal Data Protection Law):

  • Right to Information: Know the purpose and justification for collecting Your Personal Data.
  • Right to Access: Request access to and obtain a clear and comprehensive copy of Your Personal Data.
  • Right to Rectification: Request correction, completion, or updating of Your Personal Data.
  • Right to Erasure: Request deletion of Your Personal Data, subject to legal provisions.
  • Right to Object: You may object to the processing of Your Personal Data for marketing or based on legitimate interests, in accordance with the PDPL.
  • Right to Data Portability: Request a copy of Your Personal Data in a structured, commonly used, and machine-readable format for transfer to another data controller.

5.1.9 Personal Data Protection Officer
You can contact our Data Protection Officer to exercise your rights or for inquiries regarding your Personal Data at:

  • Address: P.O. Box 7710| Riyadh 11472 | Kingdom of Saudi Arabia.
  • Phone Number: Phone# +966 11 231 5577 Ext 2222
  • Email Address: dpo@safari.com.sa

5.1.10 Changes to this Privacy Policy
We may update this Privacy Policy periodically. Any changes will be published on this page with a revised date. Please review this Privacy Policy periodically for updates. Changes become effective upon posting on this page. Significant changes to this policy will be communicated via email or other prominent notices.